![]() ![]() Our new subscription business growing,” Yaccarino said. “Our data licensing and API with X is an incredible business. “The operational run rate right now… we’re pretty close to break even.” “I’ve been at the company eight weeks,” Yaccarino said in her first broadcast interview since taking on her new role. X CEO claims the company formerly known as Twitter is almost breaking even ![]() Users still need to be verified and must have at least 500 followers to qualify for payouts. That requirement was previously set to 15 million impressions.Ĭreators will be able to withdraw as low as $10 instead of $50, X said. The company said that creators who have garnered 5 million impressions in the last three months will be eligible for ad revenue sharing. ![]() If you’re just catching up, here’s a complete timeline of what’s going down at the bird app, starting with the most recent news: August 2023 X lowers requirements for its creator payout program Yaccarino will be leaving her role as chairman of Global Advertising & Partnerships at NBCU. It was announced on May 12 that Linda Yaccarino will step in as the next X CEO. Musk also transitioned from his role as Twitter (X) CEO to serving as its executive chair and CTO. Since Musk bought Twitter and took the company private, the news around the microblogging platform has been a whirlwind, rife with verification chaos, API access shakeups, ban reversals, staggering layoffs, and most notably, rebranding to X. After a truly chaotic legal discovery process, which even included some embarrassing texts, Musk was forced to seal the deal. A month later in May, he tried to kill the deal, claiming that Twitter had more bots than its public filings let on. Despite his fervent declarations about expanding “the scope and scale of consciousness” through public discourse, the billionaire got cold feet. “I don’t care about the economics at all.”Įven for one of the richest men in the world, $44 billion is a lot of money to cough up to buy a middling social platform. “This is just my strong, intuitive sense that having a public platform that is maximally trusted and broadly inclusive is extremely important to the future of civilization,” Musk said at a TED conference on the day he made his offer. The Tesla and SpaceX CEO first announced his bid to buy Twitter in April 2022, zealously driven to rid the platform of spam bots and protect free speech. Ministerio de Ciencia e Innovación (MICINN), Madrid (Spain : Region), Seventh Framework Programme (European Commission) (FP7)ĪP2009-0507 (S.Welcome to Elon Musk’s Twitter ( now X), where the rules are made up and the check marks don’t matter. Journal of the Association for Information Science and Technology Online social networks, Twitter, Microblogs, Real-time data processing Library of Congress Subject Headings (LCSH): Linguisticsįaculty of Science, Engineering and Medicine > Science > Computer Science The analysis of social features also reveals patterns associated with each type of trend, such as tweets about ongoing events being shorter as many were likely sent from mobile devices, or memes having more retweets originating from a few trend-setters. Our method provides an efficient way to accurately categorize trending topics without need of external data, enabling news organizations to discover breaking news in real-time, or to quickly identify viral memes that might enrich marketing decisions, among others. We analyze and experiment with a set of straightforward language-independent features based on the social spread of trends to categorize them into the introduced typology. This would allow to provide a filtered subset of trends to end users. While previous research has analyzed trending topics in a long term, we look at the earliest tweets that produce a trend, with the aim of categorizing trends early on. In this work, we explore the types of triggers that spark trends on Twitter, introducing a typology with following four types: news, ongoing events, memes, and commemoratives. Social media users give rise to social trends as they share about common interests, which can be triggered by different reasons. ![]()
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